In 1970, after I quit my job at a local agricultural cooperative in Niigata, I became interested in Nishikigoi breeding and established Isa Koi Farm. Since I started my farm, I have sold Nishikigoi to hobbyists in Japan for 20 years. I never expected that Nishikigoi hobbyists would gradually increase in numbers around the world. I used to travel around Japan on business much of the time, but now I travel around the world instead.